Senior Shopper Marketing Manager (Travel Retail)

Job Title: Senior Shopper Marketing Manager (Travel Retail)
Contract Type: Permanent
Location: Singapore
Reference: GB/SSMM/R/SG
Contact Name: Gabrielle Barton
Contact Email:
Job Published: May 21, 2021 11:46

Job Description

  • Leading FMCG (F&B category)
  • Great opportunity to be in in a senior marketing and influencer role
  • Excellent opportunities for career progression

Our client, a leading FMCG (F&B category) company, are looking for an experienced Senior Shopper Marketing Manager (Travel Retail) to join their high performing team in Singapore. Reporting to the Shopper & Category Marketing Director, the Senior Shopper Marketing Manager will be responsible for planning, executing and managing the shopper marketing strategy and implementation for the emerging markets of the GTR business.


Key Responsibilities:

  • Deploying 360 campaigns guaranteed to drive beneficial growth for parent company and its customers
  • Work closely with brand marketing and commercial counterparts to ensure the best execution built on consumer and shopper insight
  • Manage relationships with external agencies
  • Lead customer marketing plans from inception to deployment
  • Data and insight led approach to key investment decisions to maximize consumer and shopper engagement
  • Omnichannel delivery of brand plans across all customers within the region executed through shopper and customer programs

Key Requirements:

  • University Degree
  • Category Management experience
  • Strong P&L Management and ROI understanding
  • Excellent stakeholder management experience
  • Experience in trade marketing, retail trade marketing and or commercial planning
  • Digital and eCommerce Experience

This is a great opportunity to be in a senior marketing and influencer position within the organization.