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Regional Digital & E-Commerce Manager, Asia (Luxury)
- Posted 15 July 2020
- SalarySGD$60,000-SGD$120,000
- LocationSingapore
- Job type Permanent
- DisciplineLeadership & General Management
- ReferencePL/RDECMA/LR/SG
Job Description
- My client are one of the world’s leading luxury brands
- Reporting directly into leadership
- Integral part of driving the business online
My client are one of APAC's leading luxury brands regionally headquartered here in Singapore.
They are looking for a Regional Digital & E-Commerce Manager of Asia to join their team and be at the centre of driving their digital and e-commerce channel for the region.
Key responsibilities:
- Defining their digital marketing and e-commerce strategy aligned with their marketing strategy and measuring impact with clear KPI and solid analytics reporting
- The incumbent will be planning, developing, implementing and managing the brands overall traffic acquisition strategy with media buying mainly on Facebook and AdWords
- The incumbent will have deep knowledge of various traffic acquisition methods, digital marketing best practices and tactics for improving the company's e-commerce business
- Holding a good sense of aesthetic and working closely with the marketing and creative team to recommend the creation of content for their Facebook campaigns, website and all of their social media
Key requirements:
- At least 5+ years' experience in digital marketing , SEO , CRM, Facebook buying ad, influencer strategy and social media management specifically with a retail brand and a strong focus on e-commerce
- Data-driven mindset with strong analytical skills and experience in tracking relevant metrics
- You will demonstrate proficiency in optimizing and executing SEM, PPC as well as Facebook ads, Instagram ads and Display Advertising
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