Finance Business Partner, Marketing
- Posted 11 March 2024
- LocationSingapore
- Job type Permanent
- DisciplineLeadership & General Management
- Reference8978
Job Description
My client, a leader in technology platform provider, is looking for a high caliber to be their Finance Business Partner for their Marketing division:
Develop and manage the annual marketing budget, ensuring it aligns with the overall business goals and marketing strategy.
Collaborate with marketing teams to allocate funds effectively for campaigns, events, and other initiatives.
Monitor budget performance throughout the year and make necessary adjustments.
Identify funding sources for marketing campaigns and ensure adequate funding for marketing efforts.
Collect and analyze marketing data, including campaign performance metrics, customer insights, and market trends.
Calculate and track the ROI for various marketing initiatives, including digital marketing, content marketing, social media, and events.
Provide recommendations for improving ROI based on data analysis.
Prepare regular financial reports and presentations to inform stakeholders about marketing budget utilization and ROI.
Assist in forecasting and planning future marketing budgets.
Requirements:
Bachelor's degree in marketing, business, finance, or a related field. Master's degree is a plus.
Proven experience in budget planning, financial analysis, and data analytics, ideally within a marketing context.
Strong understanding of marketing principles and strategies.
Excellent communication and presentation skills.
Ability to work collaboratively with cross-functional teams.
Detail-oriented, analytical mindset, and strong problem-solving skills.