Finance Business Partner, Marketing

Posted 11 March 2024
LocationSingapore
Job type Permanent
DisciplineLeadership & General Management
Reference8978

Job Description

My client, a leader in technology platform provider, is looking for a high caliber to be their Finance Business Partner for their Marketing division:

  • Develop and manage the annual marketing budget, ensuring it aligns with the overall business goals and marketing strategy.

  • Collaborate with marketing teams to allocate funds effectively for campaigns, events, and other initiatives.

  • Monitor budget performance throughout the year and make necessary adjustments.

  • Identify funding sources for marketing campaigns and ensure adequate funding for marketing efforts.

  • Collect and analyze marketing data, including campaign performance metrics, customer insights, and market trends.

  • Calculate and track the ROI for various marketing initiatives, including digital marketing, content marketing, social media, and events.

  • Provide recommendations for improving ROI based on data analysis.

  • Prepare regular financial reports and presentations to inform stakeholders about marketing budget utilization and ROI.

  • Assist in forecasting and planning future marketing budgets.

 

Requirements:

  • Bachelor's degree in marketing, business, finance, or a related field. Master's degree is a plus.

  • Proven experience in budget planning, financial analysis, and data analytics, ideally within a marketing context.

  • Strong understanding of marketing principles and strategies.

  • Excellent communication and presentation skills.

  • Ability to work collaboratively with cross-functional teams.

  • Detail-oriented, analytical mindset, and strong problem-solving skills.