• Based in Malaysia
• A leading Edu-tech company
• Great for career growth

Our client, a leading Edu-tech company, are looking for an experienced Marketing Director to join their expanding operations in Malaysia. Reporting to the Country Manager, the Marketing Director will be responsible for providing marketing guidance to the marketing department and developing strategies for raising the awareness and positioning of the company's brand for designated market.

Key Responsibilities

• Develop and execute strategy across Digital, Advertising, Communications and Creative
• Manage go-to-market strategies for the company's new portfolio of products including launches
• Ensure brand message is strong and consistent with wider global strategies
• Develop marketing collaterals - digital content, email campaigns, wep pages, promotional materials
• Develop CRM initiatives for Malaysia market
• Enhance awareness of the brand in Malaysia market

Key Requirements

• 7+ years' experience in marketing with track record of scaling a brand
• Start-up company experience an advantage
• Expert in brand, performance, content and CRM marketing
• Strong management experience
• Degree holder

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