Head of Marketing, North Asia (Luxury)

Job Title: Head of Marketing, North Asia (Luxury)
Contract Type: Permanent
Location: Hong Kong
Salary: HKD$400,000-HKD$700,000
Reference: PL/HOM/LR/HK
Contact Name: Patrisha Lyle
Contact Email:
Job Published: July 15, 2020 09:40

Job Description

  • My client are one of the world’s leading luxury brands
  • Reporting directly into leadership
  • Integral part of driving the business online

My client are one of APAC's leading luxury brands globally headquartered in Hong Kong

Reporting directly into their CEO, the Head of Marketing for North Asia is a leadership role in the marketing team and will lead the marketing strategies and launches for a broad product portfolio across the businesses retail channels.


Key responsibilities

  • Develop and execute industry best-practice ‘In Market’ strategies 
  • Lead and demonstrate a progressive retail marketing practice 
  • Collaborate with all other brand leads and direct manager on building brand-led marketing plans and seasonal launches 
  • Ensure a seamless integration of all marketing channels that are insights and customer-led

Key requirements

  • Minimum 7+ years’ marketing/ brand marketing experience in a retail, fashion or luxury business is mandatory 
  • Strong understanding of marketing, communications, digital and partnerships with in-depth working knowledge of integrated marketing specific to social media and content marketing 
  • Proven track record in planning and managing execution of plans
  • Ability to influence with proven stakeholder management is critical 
  • As this is a role that will be drafting content in Cantonese and Mandarin, they will require bilingual skills in both languages 


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