I am currently working with an innovative SaaS business with a strong hold within the UK Care sector. Their platform pulls together all documentation needed such as compliance policies, procedures, guidance and inspections tools for Care Homes, Dental Practices and GP surgeries. The platform helps existing businesses to scale and reduces barriers for entry for new businesses.
As part of their success, they are looking for a Head of Marketing.
- Designing a top to bottom marketing and brand strategy and putting it into practise, looking after the execution.
- Developing the company’s digital presence, looking after channels such as SEM and SEO.
- Progressing the success of the company’s e-commerce capabilities, to target acquisition; increasing revenue.
- Looking after all areas of marketing from digital, branding, events, communications, campaigns e.g.
- Continuing to grow the marketing team of highly efficient, talented marketeers.
- Developing and adapting multi-channel, multi-segment marketing campaigns from analytics/insights.
- Driving strategic partnerships for the business.
- Have 8+ years of marketing experience including recent experience at a senior level.
- Have experience within a high growth SaaS business.
- Be a specialist around all digital and eCommerce.
- Have extensive team management experience, with the ability to build a team.
- Be experienced in looking after a budget.
- Be proactive