Head of CRM (Strategy & Implementation)

Job Title: Head of CRM (Strategy & Implementation)
Contract Type: Permanent
Location: Singapore
Reference: AK/HOCRM/FS/SG
Contact Name: Alicia Keith
Contact Email:
Job Published: March 06, 2022 13:49

Job Description

  • Leadership experience role
  • A world leading consumer/private bank
  • Attractive salary and benefit

Our client, a world leading Consumer/Private Bank, is looking for a Head of CRM to head up the entire division, reporting to the Executive Director, 2 lines down from CEO.

This role is 50% business strategy, 50% project delivery (through people management). The ideal candidate will have significant experience in CRM systems, but will also have exceptional strategy, business stakeholder management, and leadership experience.


Key Responsibilities

  • Interact with everyone from executive management, business operations, business product management to multiple tech teams
  • Deliver large scale transformation (including transition from in house to vendor CRM platform) over a multi year period
  • Set up multi year visions, guide deliveries, whilst simultaneously enabling productivity for the 21 markets and 21,000 users of the platform
  • Manage, mentor and grow your team of 8+ people

Key Requirements

  • Extensive CRM knowledge (knowledge of platforms, prior implementation experience etc) specifically in a Financial Services sales & service enterprise, such as Private Banking, or consulting with similar companies
  • Strong knowledge of Consumer Banking or Wealth Management
  • Exceptional business acumen; prior experience of interacting / guiding / instructing senior business stakeholders, creating roadmap, aligning strategy & vision with business
  • Previous people management experience of at least 3 direct reports, ideally having grown a team over a period of time
  • Experience in an enterprise agile environment, and knowledge of CRMs including Salesforce, Microsoft Dynamics, Oracle etc


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