Business Development Manager – DACH & Nordics

Posted 12 January 2024
Job type Permanent

Job Description

Business Development Manager – DACH & Nordics

We are seeking a dynamic and experienced Business Development Manager to spearhead our omnichannel commercial strategy in Germany, Austria, Switzerland, Scandinavian markets, and Iceland. As a pivotal player in our team, you will collaborate with distributors to enhance our in-store presence, introduce innovative products, devise strategic promotional plans, and bridge gaps in physical availability. Your role will also involve crafting the appropriate route-to-market model for each market and channel.

Key Responsibilities:
  • Collaborate closely with internal teams and distributors to formulate and execute the omnichannel business roadmap and sales strategy.
  • Expand our business footprint in the DACH & Nordics region by introducing new products and exploring additional channels.
  • Engage in strategic account management to identify and cultivate new business opportunities with distribution and retail partners.
  • Oversee day-to-day business operations in the DACH & Nordics markets in tandem with our partners.
  • Ensure accurate sales forecasting within established procedures, monitoring in-market stock levels, and managing the ordering pipeline.
  • Drive the growth of distribution levels in line with agreed yearly KPIs.
  • Take ownership of marketing activities by collaborating with the brand activation team, distributors, and partners.
  • Monitor and report on competition and market intelligence.
  • Provide valuable shopper and category insights, translating them into actionable in-store executions and activities.
  • Utilize business analytics to influence decision-making at top-to-top levels, leveraging internal/customer business systems.

Experience and Qualifications:
  • A relevant third-level education and a minimum of 6 years of pertinent experience.
  • Proficiency in written and oral communication in both German and English.
  • In-depth knowledge of the retail landscape across diverse sales channels.
  • Advanced understanding of various go-to-market strategies: distributor, direct business, and hybrid models.
  • Prior experience in the FMCG industry and key account management.
  • Proven track record in achieving new business targets and objectives.
  • Excellent communication, time management, organizational, and presentation skills.
  • Strong commercial acumen and negotiation skills.
  • Advanced knowledge of P&L and strong financial acumen.
  • Versatility, self-motivation, and results-driven approach.
  • Strong interpersonal skills with the ability to build relationships.
  • Proficiency in MS Office applications, sales databases, web applications, SAP, and IBP.


Driving Strategy: Envisions the broader impact of their role, aligning short-term plans with long-term objectives.
Driving for Results: Holds themselves and others accountable, adjusting plans and resources to achieve objectives, demonstrating a can-do attitude.
Teamwork: Collaborates effectively with internal and external stakeholders, supporting others while also working independently when needed.
Driving Performance: Proposes solutions, highlights positive behaviour and results, encourages high but realistic expectations.
Accountability: Delivers on commitments, accepts responsibility for actions and team outcomes, actively learns from mistakes, and is dependable.